Muhammad H. Raza, Babar Shahbaz, Mark A. Bell


In Pakistan majority of the population is directly or in directly dependent on agriculture sector, which, has great share in Pakistan economy and also in providing employment but agricultural production fluctuated every year, now a days the major problem in agriculture sector is that resources are being shrinking like land ownership but on the other side population is increasing day by day, there are various reasons behind the low productivity in agriculture sector, first of all, in Pakistan about 85 to 90 percent are the small farmers and they are not able to use the latest agriculture technology due to financial and social constraints. Majority of them are not well aware about the emerging technologies and if some of them have awareness they do not want to adopt recommendations like production technologies because they are still using their ancestral knowledge for the production of crops. The major problem is that the public sector extension department have assumed duty for the dissemination of updated knowledge but they are not working well, they focus only some progressive farmers which are in fewer amount, similarly, after the decentralization of extension system in Pakistan the front line workers (field Assistants) are directed to perform multifarious duties assigned by the District Coordination Officer (DCO) so, they are unable to perform their primary job responsibilities.


Awareness, adoption gap, information gap, training needs.


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